Corporate Social Responsibility

Corporate Social Responsibility
What's it all about in reality?
Also known widely as CSR
How the corporate world can raise the bar

It's about how a company makes its money
Not just about philanthropy
It shouldn't fall under public relations
And it doesn't belong in communications

It really requires a dedicated committee
to get right down to the nitty gritty
It requires a CSR strategy formation
for the benefit of the organisation

It's about how a company goes beyond
and to their stakeholders how they respond
Showing responsibility is sustainable
and ensures that profits are obtainable

And on that point it should be stressed
CSR should not put profits in duress
It's about making money responsibly
not becoming a corporate charity

Philanthropy is a part of CSR
As are your policies about HR
Supply chain and how you source your goods
How you treat your community's livelihood

Stakeholders are really the key to all this
They're anyone with an interest in your business
But if you find all of this a little too candid
There is the ISO 26000 guidance standard

CSR makes extremely good business sense
It gives all involved great confidence
Because of its nature being so broad
It's imperative that business should accord